The Zimmermann Resort 2012 campaign is an exercise in fitness. It’s good to see the brand heading in this kind of direction, and hopefully impressionable girls will be looking at these hotter than hot models and hitting the gym locker room too. Nicole Pollard and Lydia Collins star as the campaign’s fresh faces and their bangin’ bodies are inspiring us to get crunching. Styled by Tamila Purvis and shot by Simon Lekias, this is one of our favourite swimwear campaigns for ages. We love the nonchalant pairing of bikinis and trainers – so much more realistic than a weird high-heel combination! The collection starts dropping in May, but we might have to wait a bit longer yet, unless a June Corsica trip is in order… Keep dreaming.