In preparation for the September fashion weeks, Stella McCartney has revamped her website with lots of features to get you in the mood. This includes an expanded e-commerce service now available to 30 European countries enabling shoppers to reserve items online and pick up in store. The more discerning customer can also book the ‘Private Wardrobing’ in-store concierge service. Unfortunately the e-shop is still not available in Australia, but you can still enjoy the Stella McCartney experience including all the adidas by Stella McCartney collections, Stella’s charity work and photos from the recently launched Taschen book ‘Linda McCartney: Life in Photographs’
What’s more, there’s an iPad app in the making with a few teasers on the website including a trailer for an exclusive Alasdair McLellan film. If that’s not enough, simply enjoy the new AW 2011 campaign starring Natalia Vodianova photographed by Mert & Marcus in all that polka dot loveliness that we reported on last week.

















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