Lucinda Rose Constable • 30 July 2012

What’s better than a new collection of Karen Walker Eyewear? A collection of all our favourite styles, re-imagined in show-stopping laser-cut black and gold metal filigree, that’s what. Between the pages team, we already own all these styles in numerous colour ways, but you can never have enough KW Eyewear, right?

Over the past few years this offshoot collection has become one of the most covetable on the international fashion roster. Devotees include Rihanna, Gwen Stefani, Alexa Chung, Florence Welch, M.I.A., Mark Ronson, Beth Ditto and more, proving that these shades have that ‘something special’. Obviously we in Australia have always known this, having been fans of the brand ever since its inception.

Locals will be pleased to know pre-order is now available on these styles from Incu, Atlas Divine, David Jones Melbourne, Moot Melbourne, Tuchuzy, Mint Shop, Dakota 501, 11’11 O’Clock and St Kilda Eyecare. The cute campaign was shot in New York to “capture the collection’s optimistic and celebratory feel”, as explained by creative director Mikhail Gherman. It seems shooting eyewear on balloons is becoming a bit of a trend, after Graz’s much publicised lookbook from last year – see below. There is no denying it is a catchy way of displaying sunnies, especially after lookbook after lookbook of monotonous flatlays. We will definitely be putting our order in for some bold gold!