America’s Next Top Model jumped the shark pretty much as soon as host Tyra Banks coined the cringingly unpoetic amalgam ‘smizing’. Well, let me tell you, the latest development in the saga that is the seemingly invincible franchise certainly doesn’t have me smizing. In fact, my expression upon discovering that blogger and pointless MBFWA attendee Bryanboy is to become Tyra’s right hand man on the televised modelling— wait, make that ‘modelling’— competition was akin to that of Anna Wintour’s while flipping though a Best & Less catalogue.
While the credibility of ANTM has been ailing ever since the show failed to produce any successful models (i.e. since it first aired), creator Banks’ attempts to revive the tired formula after eighteen seasons have included ditching her stable of judges for a fresh panel that includes legendary hard ass Kelly Cutrone.
Bryanboy’s new gig is certainly a coup for a man that made his name through taking selfies in absurd headwear. With a reported annual income of well over $US100,000 through blogging alone, it looks like the blogger will be having the last laugh when it comes to his critics. Maybe with a little smizing thrown in.