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ARMANI’S BOUDOIR

ARMANI’S BOUDOIR

If the new film for Giorgio Armani’s latest campaign, Boudoir, is anything to go by, Fall 2011 is going to be a rather sexy season indeed.

Shot by fashion’s directorial duo of choice, Mert Alas and Marcus Pigott (their first foray into the now ubiquitous genre was an equal parts hypnotic and disturbing outing for LOVE magazine back in July), the campaign video features models Sasha Pivovarova and Diego Fragoso. The two pine for each other with the kind of brooding, slow-mo intensity which would look downright ridiculous were they not so collectively beautiful. Hey, who wouldn’t cast such sensual looks down the camera lens when faced with facial features as finely chiseled as Fragoso’s?

While the supernatural brand of sexiness exuding from Sasha in the film is pretty alluring, our unbridled lust is reserved for Armani’s sumptuous garments rather than the girl. Some people say mates before dates. We say fashion before passion.

 

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