Try this out, Arcade Fire have collab’ed with Google to create a ‘choose your own adventure’ type video for their single ‘We Used To Wait’.
Basically the technology allows you to enter your own address and if the house is mappable it incorporates your place in the video.
Give it a go at www.thewildernessdowntown.com
(you have to download Google Chrome to use it).
Arcade Fire – they can do no wrong.
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